Stilikonen Alexa Chung debuterade igår för första gången som designer under egen titulerade modemärket ALEXACHUNG - se hela kollektionen här, som redan nu finns till försäljning!

Det var bara en tidsfråga innan stilikonen och musan Alexa Chung skulle debutera som designer. Igår tog hon steget ut i rampljuset med egen titulerade modemärket ALEXACHUNG och visade märkets första sommar 2017 kollektion i St Johns Woods kyrka i London.

En kollektionen som inte gör någon besviken. Allt men flört till Alexa Chungs egen stil och garderob med blommiga klänningar, denim, t-shirts med tryck, lack – allt i en härlig brittisk, posh anda med tydliga referenser till musikscenen. Visionen är tydlig, hon vill skapa kläder som människor vill bära. Trenchen fanns såklart representerad i kollektionen – som länge har varit ett signaturplagg i hennes stil – läs mer om det här!

ALEXACHUNGs sommar 2017 kollektion finns redan nu till försäljning via Alexachung.com eller mytheresa.com

Alexa Chung presents her Summer Collection in her debut as a Fashion Designer in her ALEXACHUNG brand. London, UK. 30/05/2017 | usage worldwide (c) DPA / IBL Bildbyrå

Alexa Chung presents her Summer Collection in her debut as a Fashion Designer in her ALEXACHUNG brand. London, UK. 30/05/2017 | usage worldwide (c) DPA / IBL Bildbyrå

Alexa Chung presents her Summer Collection in her debut as a Fashion Designer in her ALEXACHUNG brand. London, UK. 30/05/2017 | usage worldwide (c) DPA / IBL Bildbyrå

Alexa Chung presents her Summer Collection in her debut as a Fashion Designer in her ALEXACHUNG brand. London, UK. 30/05/2017 | usage worldwide (c) DPA / IBL Bildbyrå

Alexa Chung presents her Summer Collection in her debut as a Fashion Designer in her ALEXACHUNG brand. London, UK. 30/05/2017 | usage worldwide (c) DPA / IBL Bildbyrå

Alexa Chung presents her Summer Collection in her debut as a Fashion Designer in her ALEXACHUNG brand. London, UK. 30/05/2017 | usage worldwide (c) DPA / IBL Bildbyrå

Alexa Chung presents her Summer Collection in her debut as a Fashion Designer in her ALEXACHUNG brand. London, UK. 30/05/2017 | usage worldwide (c) DPA / IBL Bildbyrå

Alexa Chung presents her Summer Collection in her debut as a Fashion Designer in her ALEXACHUNG brand. London, UK. 30/05/2017 | usage worldwide (c) DPA / IBL Bildbyrå

Alexa Chung presents her Summer Collection in her debut as a Fashion Designer in her ALEXACHUNG brand. London, UK. 30/05/2017 | usage worldwide (c) DPA / IBL Bildbyrå

Alexa Chung presents her Summer Collection in her debut as a Fashion Designer in her ALEXACHUNG brand. London, UK. 30/05/2017 | usage worldwide (c) DPA / IBL Bildbyrå

Alexa Chung presents her Summer Collection in her debut as a Fashion Designer in her ALEXACHUNG brand. London, UK. 30/05/2017 | usage worldwide (c) DPA / IBL Bildbyrå

Alexa Chung presents her Summer Collection in her debut as a Fashion Designer in her ALEXACHUNG brand. London, UK. 30/05/2017 | usage worldwide (c) DPA / IBL Bildbyrå

Alexa Chung presents her Summer Collection in her debut as a Fashion Designer in her ALEXACHUNG brand. London, UK. 30/05/2017 | usage worldwide (c) DPA / IBL Bildbyrå

Alexa Chung presents her Summer Collection in her debut as a Fashion Designer in her ALEXACHUNG brand. London, UK. 30/05/2017 | usage worldwide (c) DPA / IBL Bildbyrå

Alexa Chung presents her Summer Collection in her debut as a Fashion Designer in her ALEXACHUNG brand. London, UK. 30/05/2017 | usage worldwide (c) DPA / IBL Bildbyrå

Alexa Chung presents her Summer Collection in her debut as a Fashion Designer in her ALEXACHUNG brand. London, UK. 30/05/2017 | usage worldwide (c) DPA / IBL Bildbyrå

Alexa Chung presents her Summer Collection in her debut as a Fashion Designer in her ALEXACHUNG brand. London, UK. 30/05/2017 | usage worldwide (c) DPA / IBL Bildbyrå

Alexa Chung presents her Summer Collection in her debut as a Fashion Designer in her ALEXACHUNG brand. London, UK. 30/05/2017 | usage worldwide (c) DPA / IBL Bildbyrå

Alexa Chung presents her Summer Collection in her debut as a Fashion Designer in her ALEXACHUNG brand. London, UK. 30/05/2017 | usage worldwide (c) DPA / IBL Bildbyrå

Alexa Chung presents her Summer Collection in her debut as a Fashion Designer in her ALEXACHUNG brand. London, UK. 30/05/2017 | usage worldwide (c) DPA / IBL Bildbyrå

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